Reacts to movement

ENTORA / Projects / Reacts to movement

Exhibition

Reacts to movement

A 7 by 4 metre LED piece in a public space - within seconds, the passer-by becomes part of the scene.

Client
Developer of a public building
Year
2019
Cycle
Concept, engineering, fabrication, installation
Environment effect
Holds attention · Focal point

A 7 by 4 metre LED screen in a public space. The brief - hold the passer-by's attention for more than three seconds and draw them into interaction through movement, gesture or presence alone.

We built the piece into the structure: the frame and the connections were set out at the building's design stage.

The environment responds to presence

The piece reads a person's movement. A single passer-by activates the scene on their own; a group triggers a multi-user scene. 15 animated scenes with animals switch through interaction and respond to gesture and body position.

The ambient sound tracks what happens on the screen. The passer-by stops and, within seconds, steps in.

Built into the building's design

The structure runs on a metal frame and a podium. We set out the frame and every connection at the design stage, then fitted the piece during construction.

The piece opened with the building, ready to run. End-to-end - concept, engineering, fabrication, installation.

Impact

The passer-by stops and steps into the scene

The 7 by 4 metre LED piece responds to movement, gesture and body position - to a single person and to a group alike. Interaction switches through 15 scenes, and the ambient sound tracks what happens on the screen. We built the piece into the building's design and fitted it during construction.

Screen
LED 7 × 4 m, P4
Scenes
15
Interaction
body, gesture and presence tracking
Integration
during construction

Preparing a building that has to open with its environment already running?

We build the interactive piece into the engineering package during construction, so it runs from the day the doors open.